GLSEC 2016 Program & Schedule
May 16th, 2016

The Eberhard Center


7:30 AM Check in

8:00 AM Coffee and Light Breakfast

8:45 AM Opening Remarks

Matt Fletcher: Conference Chair


9:00 AM - 10:00 AM  Featured Speaker

Christy Ennis-Kloote: Asking the Right Questions. 


Usually for a health issue, you would try to address the core problem versus only the symptoms. The same questioning and effort to understand to address the true need should be applied to your strategy when going mobile. We’ll examine the approach to three applications that would have failed if they would have continued down the paths that were originally mapped without asking more questions. Let’s focus on how to be thoughtful and intentional as the responsible craftsmen and craftswomen we are as we build for the future from what we know today.

10:00 AM - 10:15 AM | Short Break

10:15 AM - 11:00 AM | Session Talks 

Sylvia Pellicore:  Your Phone has Superpowers! Intro to Mobile Accessibility Tools


Somewhere in the settings on your phone, you have a menu called "accessibility." Those settings may seem dull, but they can give your phone superpowers. For millions of users, those settings are a lifeline. In this session, we'll explore the accessibility tools built into iOS and Android phones. We'll demo everything from easy zooming to custom vibration patterns to full-fledged screen readers. We'll also talk about how you can code your apps to work with these features, ensuring access for users with disabilities. Finally, we'll demo the secret accessibility feature that makes it safe to hand your phone to a toddler. Discover how much your phone can do.

Check out Sylvia's presentation here. 

Andrew Sardone: Engineer Better Apps with React Native 


Just over a year ago we saw the initial public release of React Native. It hit the scene with the motto, “learn once, write anywhere,” but what does this mean? In this talk, we'll introduce React's declarative approach to writing user interfaces, and demonstrate how it's a better model for writing amazing native apps. We'll explore how React Native boosts your team by reducing knowledge silos, increasing collaboration, and unifying concepts, architecture, and code that's shared amongst iOS, Android, and web.

Check out Andrew's presentation here. 


Jeff Courter, Sportsman Tracker: Making Smarter Decisions With Lasting Impact 

Executive Suite

As mobile development tools and strategies improve rapidly, it’s imperative to make wise development decisions that last throughout multiple revisions. In this session, we will discuss three cornerstones of value-centered development and how they will help you create software with longevity.

11:00 AM - 11: 15 AM | Short Break

11:15 AM - 12:00 PM | Session Talks 

Phil Kirkham: SLICING UP FUN - Testing Out Your Mobile Apps  


There's a lot to think about when testing a mobile app - interfaces, location, usability,devices, the store you put your app in, battery life...To help remember all this there is a mnemonic called SLICED UP FUN that I will walk you through to make sure that your testing covers any areas that you might not have thought of.

Check out Phil's presentation here. 

Rachel Shadoan: Local Experiences of Automobility: A Data Perspective 


In 2011, ethnographic researchers at the Intel Labs embarked on an ambitious project to develop a deep understanding of how people experience their cars. Thirty people in eight cities on three continents participated in ethnographic interviews and a month-long tracking study, in which GPS sensors recorded their vehicle use and software tracker collected details about their cell phone use. This is the story of how that tracking data was analyzed once the field work was complete: the visual analytics tools we built, the things we learned, and all the things we wish we could have done.

Mark Welscott: Mobilization Movement in Healthcare 

Executive Suite

The Healthcare System in the United States is in a constant state of transformation.  The industry as a whole is moving from a provider centric model to a more patient, consumer facing model.  Today, health consumer’s expectations of“the system” are influenced and biased by other industries and their capabilities.  Access to an organization’s services, information and products is now expected to occur digitally.  Healthcare is no different. 

As Spectrum Health responds to this new world, we see tremendous opportunity to engage our patients and members digitally through their mobile device.  We will discuss our view of the health care consumer expectations and the transformation it is driving, and the mobile healthcare ecosystem.


12:00 PM - 1:15 PM | Lunch and Community Discussion

Lightning Talks | Making a difference

Megan Sall, Moderator

  • SoftwareGR
  • Midwest Tech Project Mentoring Program
  • Girls Who Code
  • FIRST Robotics
  • GDG GR


1:30 PM - 2:30 PM |  Featured Speaker

Frank Bentley: Understanding Mobile Use


Americans spend an average of three hours on their mobile phones per day, but what are they doing? How can we learn not only quantitative aspects about behavior, but also the qualitative reasons why particular apps and services are used in particular contexts? Drawing on years of research within Yahoo, Frank will describe three studies aimed at understanding mobile user behavior: Teen communication, simultaneous TV and mobile device use, and calling/messaging behaviors. The talk with conclude with implications for design derived from this work, including specific applications that were built with this knowledge.

2:30 PM - 2:45 PM  Short Break

2:45 PM - 3:30 PM | Session Talk

Rolando Lopez: Localizing and Internationalizing Apps


Imagine you have developed an amazing app and put it on the US app store. Well, what about the countries your app is NOT being sold in? This session will help expand your app’s audience by discussing methods of localizing and internationalizing it to be used in over 150 countries and in over 40 languages. We will also consider supporting right-to-left languages such as Arabic or Hebrew.

Sam Bleckley & Ian Busch, Mutually Human & Adonit: 101 Ways to Draw a Line


Mobile computing's intimacy is revolutionary, but there is a gap in the way you’ve been building mobile experiences: a hole which will seem obvious once you see it. The Apple Pencil, Microsoft Surface pen, and other styluses are increasing users' appetites for intuitive mark­-making. Line drawing is taking its rightful place among the core interactions for mobile platforms. Drawing believable lines based on human input is hard. With an understanding of the potential pitfalls, you can save yourself time and agony. We’ll introduce the math, software engineering, and design philosophy of line drawing so you’ll recognize when it is needed, and how to implement it.

Check out Sam and Ian's presentation here.

Niti Yadav: CAPSUREme, a Dispruptive Innovation

Executive Suite

Imagine measuring your skin color using an app!

X-Rite made it possible with the CAPSUREme solution which enables you to measure your skin color by simply taking a picture using your smartphone. A solution that is a lot cheaper than the X-Rite device which is used for the same purpose. This talk takes you on a journey of this disruptive innovation that created new market and value network for X-Rite and generated 7-digit units sales within the first year of launch. Lean startup methodologies used, lessons learned, and the challenges faced will also be discussed

3:30 PM - 4:00 PM  Afternoon Ice Cream Break

Come and get it! Love's Ice Cream 

4:00 PM - 4:45 PM | Session Talks 

Andrew Powell: Attack of the Mobile Apps


15 years ago, there was no such thing as a mobile application. 10 years ago, “mobile application” was code for “games you play on your phone”. 5 years ago, a mobile app was something smart businesses made in addition to their web presence. In the last two years, successful businesses all over the world are adopting "mobile first” strategies, placing features for their customers into mobile apps before placing them anywhere else. How long before there is no such thing as a NON-mobile strategy? Are we witnessing the death of the web? In “Attack of the Mobile Apps”, Andrew Powell examines the changing landscape of software development and talks about how to strategically position yourself to survive this next phase of the software revolution. Using humor, pop culture references, and REAL science, Andrew presents what may possibly be your best hope to survive the attack of the mobile apps.

Tom Stoepker: Go Mobile


The primary operating systems that consumers are using to engage in the modern digital lifestyle are iOS and Android. If your business is asking the question - “Should we develop an Android or an iOS app to reach the most users?” - the answer is both. Yet cost effectively developing and maintaining quality apps for both platforms can be incredibly challenging. The goal of this presentation is to present a new solution for cross platform development using a programming language invented at Google called Go. In recent years, Go has grown to become an excellent solution for developing systems software, and now through the open source project Go Mobile, can be used to develop software that runs natively on Android an iOS. The presentation will include on overview of why using GoMobile can improve the bottom line of developing mobile apps as well as a walkthrough of how to use this technology.

Kelsey Hilbers & Bryan Kelly: Open Source: Good for Business, Good for Development 

Executive Suite

Open Source can be a bloated scary phrase for many companies, but it is a great resource for developers and it should not be overlooked. It is important to understand what OS is, how it fits into mobile projects, how to use it, and contribute back to the community. Many developers use OS but don’t create their own libraries and projects because they don’t know where to start, what exactly to build, or can’t find the time while still hitting a deadline. We will attempt to demystify the open source community by diving into how it can further your mobile strategy and how your team can make it a reality. Technical topics will lean towards Java and Android development but can be applied to all mobile software projects.

Check out Kelsey and Bryan's presentation here. 

4:50 PM | Wrap up and Closing Discussion

Matt Fletcher